We all make decisions about what to eat and feed our families. But what shapes the choices we make? A new video from the Center for Science in the Public Interest called "Anatomy of a Supermarket Purchase" highlights several strategies food companies use to influence what people buy and eat.
Drawing from advances in psychology and companies' own marketing strategies, the video shows how companies are able to influence the food choices of even the best intentioned and most disciplined people, often so subtly that we don't even realize it.
The Food Marketing Workgroup (FMW) is a network of more than 200 organizations and academic experts dedicated to eliminating harmful food marketing -- particularly marketing aimed at those who are most vulnerable to obesity and other nutrition-related diseases -- by actively identifying, investigating, and advocating changes to marketing practices that undermine health.
The FMW fosters ideas and momentum around national, state, and local strategies. It serves as a forum for researchers and advocates to share information, support one another’s work, and identify priorities for research and action.
Every day, moms and dads teach their kids about nutrition, but their efforts are undermined when companies like Dr Pepper Snapple Group hawk empty calories to kids and use popular characters like the Teenage Mutant Ninja Turtles to do it.
Please join the Food Marketing Workgroup in asking Dr Pepper Snapple Group, the company behind Dr Pepper, A&W root beer, Sun Drop and other sugary drinks, to adopt a strong policy to protect children from soda ads.